Question 108125
The probability that a new advertising campaign will increase sales is assessed as being 0.80. The probability that the cost of developing the new ad campaign can be kept within the original budget allocation is 0.40. Assuming that the two events are independent, the probability that the cose is kep within budget and the campaign will increase sales is what?
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P(under budget and increase sales) = 0.8*0.4 = 0.32
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Cheers,
Stan H.