Take the derivative and set it = to 0 to find the max.
Derivative of
= -.08x + 6.8 = 0
-.08x = -6.8
x = 85
Verify it's a max by looking at the value of the derivative for the interval -inf to 85 and 85 to inf. If 85 is a max, the derivative will be positive before 85 and negative after 85.
0 is in the first interval: -.08*0 + 6.8 is positive.
100 is in the second interval: -.08*100 + 6.8 = -8 + 6.8 is negative.
The graph is rising before x=85 and falling after x=85, so 85 is a maximum.
Plug 85 into the equation to find the unit revenue.