SOLUTION: Leuwin & Thomason is a British manufacturer of washing machines. It wants to make its products more readily available in the United States and Canada. The company feels it is impor
Algebra ->
Customizable Word Problem Solvers
-> Finance
-> SOLUTION: Leuwin & Thomason is a British manufacturer of washing machines. It wants to make its products more readily available in the United States and Canada. The company feels it is impor
Log On
Question 1151769: Leuwin & Thomason is a British manufacturer of washing machines. It wants to make its products more readily available in the United States and Canada. The company feels it is important to retain strict quality control over its production processes and wants its global expansion to yield a high return. Which method should Leuwin & Thomason choose to enter the global marketplace?
Select one:
a. direct investment
b. licensing
c. exporting
d. a joint venture Answer by MathLover1(20850) (Show Source):
You can put this solution on YOUR website!
The purpose of foreign direct investment (FDI) is to gain an equity interest sufficient to of a .
A direct investment can involve gaining a majority interest in a company or a minority interest large enough to provide the investor with effective control of the company.
