The order of transformations is the order of operations you would use to evaluate the expression for a given value of x:
(1) subtract 1/2 -- shifts the graph 1/2 unit to the right
(2) multiply by -2 -- flips the graph horizontally about the line x=1/2; and compresses the graph horizontally by a factor of 2
(3) multiply by -3 -- stretches the graph vertically by a factor of 3
(4) add 4 -- shifts the graph 4 units up
The basic function is log(x):
After the first transformation, the function is log(x-1/2); the graph is shifted 1/2 unit to the right.
red = log(x); green=log(x-1/2)
After the second transformation, the function is log(-2(x-1/2)); the graph is flipped horizontally about the line x=1/2 and compressed horizontally by a factor of 2.
red = log(x-1/2); green = log(-2(x-1/2))
After the third transformation, the function is -3log(-2(x-1/2)); the graph is flipped vertically about the y-axis and stretched vertically by a factor of 3.
red = log(-2(x-1/2)); green = -3log(-2(x-1/2))
After the fourth transformation, the function is -3log(-2(x-1/2))+4; the graph is shifted 4 units up.
red = -3log(-2(x-1/2)); green = -3log(-2(x-1/2))+4