Profit forms the underlying motive of most of the businesses and even for small transactions, an individual likes to know if it was profitable for him. On the other hand, no one wants to make a
loss on a transaction.
Simply put
profit can be defined as the excess of
revenue over
cost. Thus the formula for calculating the
profit will be
Profit = Revenue - Cost
If
revenues is less than
cost, then the result will be negative. In this case, the result actually is a
loss. The formula for calculating loss (if revenue < cost) would be
Loss = Cost - Revenue
Example: Calculate the
profit if the revenue is $400 and cost is $250.
Solution: Profit = $400 - $250 = $150
Basing any transaction decision on the basis of absolute
profit value can be misleading. Consider a case where you have two types of transactions to chose from. The
revenues associated with them are $400 and $1000 respectively and the costs are $200 and $600. The
profits can be calculated as $200 and $400 respectively. It would seem tempting to choose the second one. However, if you had only $600 to spend, then you can either go for 3 transactions of first type or 1 transaction of second type. You will make $600 in the first one and $400 in the second one. Thus for every $600 of cost you can make more
profit in the first transaction.
A better method to compare transactions or evaluate profitability is thus profit margin.
Profit margin is defined as
profit as a percentage of the
revenues, i.e.
Profit Margin = Profit/Revenue = (Revenue-Cost)/Revenue = 1 - Cost/Revenue
Consider the previous example. The
profit margins on the two transactions would be
Profit Margin(1) = 1 - $200/$400 = 50%
Profit Margin(2) = 1 - $600/$1000 = 40%
It can be seen that the first transaction is more profitable than the second one. For calculating
profit and
profit margin, use the
profit calculator.